On 2002, 4th April, over 300 managers
of major specialised retail chains and international promoters
from 11 European countries took part in the second PROCOS
International Forum which was held in Paris in association
with Andersen and Eurelia.
Twenty renowned European specialists participated in this
seminar : The Sociologist, Bruno Marzloff pointed out the
new organization of the consumer's time and its consequences
on the European trade The Andersen Consulting Group analysed
the great diversity of property leases in the euro zone.
During the three panel discussions,
retail chain and promotion managers, as well as the Chairman
of the Vivarte group, Georges Plassat,
gave concrete answers to these questions. |